It was nothing short of a marvel to witness the Garba Night in WDIPL.

On the last night of Navratri, WDI held a grand celebration with the blessings of Goddess Durga and the beats of Garba.

Navratri is an Indian festival where Goddess Durga is worshipped for nine consecutive days. Every night, people dance in a circle around a statue of the goddess or a lamp and this dance is known as Garba.

The excitement was on another level as our entire team of mobile app developers dressed up in sparkling traditional attire. Women flaunted colorful sarees while men showed their swag with dashing kurtas.

Smiles, sweets, and selfies filled the day, but the real fun started at night.

A full-packed Garba Night was arranged with colorful lights and bass-heavy speakers, blasting the latest Garba songs.

From interns to seniors, everyone danced together to the beats of Garba, celebrating Navaratri to the fullest, although some needed a little push.

For three hours, the feet whirled round and round.

This became one of the most unforgettable events in WDI and this tradition will continue for years to come.

At WDI, we believe in: All work and no play makes a mobile app developer a dull boy.

So, we celebrate with passion.

Come, be a part of this amazing team.

The post WDI Celebrates a Sparkling Garba Night! appeared first on WDI Blog.

Outlined below are some of the tips which would be very useful if you want to increase the conversion rate for your eCommerce website.

1. Have a clear-cut goal for your website and make it known

The last thing you want to do is make your website conflicting for visitors. Always ensure that your website is helping you reach your business goals and serves the purpose for which it was created. Indicate in simple terms what your company is all about and why people should patronize you and no other eCommerce store. Try to ensure your designs, messages, content and services are all speaking in one unified voice and not conflicting in the image they portray.

2. Show off the quality behind your products through pictures

They say a good first impression always leaves behind a long and lasting impression on the minds of people. Customers want to see amazing pictures of the product you are selling and also be able to build that image in their heads of how they will look in the product if it is something they can wear –Pictures as we all know are worth a thousand words. Make use of this great strategy and increase your conversion rate. Also show the pictures of the product taken in different perspectives and angles so that they can fully grasp all that is needed about the product. An estimated 74% of customers use social media platforms for pictorial samples before they make a purchase, so you will be requiring a high resolution camera so as to display that product in high resolution.

3. Offer free shipping to potential customers

This might not be a preferred option for some people due to the little cost implication and reduction in profit margin but it has been tested and has been more than effective in majority of cases. Offering free shipping to customers is a bait for the fish which will almost always work especially if your products are great. According to Statista, it is said that majority of people don’t get converted because of high shipping costs.

4. Make use of an awesome product description

As an e-commerce owner, you will need the service of a great content writer who can provide awesome product description for your products. The product description written is very vial because a lot of people refer to this before making that purchase. With an awesome product description you are sure to have a better conversion rate. You can also work on content quality with free tools found at studycrumb.com.

Impact of website design and UI

User experience (UX) and User interface (UI) have played a vital role in boosting conversion rates. A well designed UI can experience can boost your business lead generation and sales in the long run. Having a good UI and UX in place, can excite your visitors and keep them coming for more.

Website developers India has without doubt, yielded lots of positive results in eCommerce website development –many eCommerce stores have resorted to website for increasing the conversion rate since it has proven itself as a noteworthy platform.

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