Digital Marketing – WDI Blog https://www.wdipl.com/blog Latest Insights About Mobile App Development Tue, 18 Apr 2023 05:48:25 +0000 en-US hourly 1 https://www.wdipl.com/blog/wp-content/uploads/2022/11/black_logo-svg.png Digital Marketing – WDI Blog https://www.wdipl.com/blog 32 32 Website Developers India Thrives by Delivering Exquisite Websites Solutions: GoodFirms https://www.wdipl.com/blog/website-developers-india-thrives-by-delivering-exquisite-websites-solutions-goodfirms/ Mon, 13 Dec 2021 09:36:37 +0000 https://wdipl.com/blog/?p=4134 Website Developers India, an web development company, offers you the best solutions and services. The organization ensures faster and guaranteed delivery of the best web design and creates customized web solutions for clients worldwide.

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top website development company in mumbai

Website Developers India, an web development company, offers you the best solutions and services. The organization ensures faster and guaranteed delivery of the best web design and creates customized web solutions for clients worldwide. This endows Website Developers India with the ability to thrive as one of the top web development service providers in Mumbai at GoodFirms.

Overview of the company

Incorporated in 2001 and headquartered in Mumbai, Website Developers India is an offshore web development company rendering quality services to clients in different geographies.

The team at Website Developers India has developed many excellent Enterprise Mobile App Development, Web Development, Web Designing, Software Development, and Digital Marketing services for our national and international clients.

Website Developers India is excited about creating a reliable ecosystem focusing on every element that enhances the experience with custom software like mobile applications, web development, and designing.

Moreover, the in-house professional team is flexible and caters to the clients with quality-service offerings at the national and international levels. The team works closely with the clients to turn ideas into reality and provide mammoth solutions related to mobile apps, software’s and websites.

Our in-house team of 200+ members aids in accomplishing innovative ideas, helping your website act much progressively and enthusiastically with all robust solutions. With our imagination signifying advancements and straightforwardness, our technical experts offer to ascend to your prosperity regarding Website Development and Designing, Digital Marketing, Mobile Applications, and SEO marketing.

GoodFirms’ Research Process

GoodFirms is an existing B2B company that acts as a connecting link between businesses and service seekers. The research analysts perform extensive work before ranking firms in the top-notch list. Moreover, the companies rated on the list are examined on- Quality, Reliability, Ability. These parameters make it easy for service seekers to hire a partner. GoodFirms ranks some companies that outshine all of the above requirements amongst the top companies.

Website Developers India was also evaluated using the same measures. Likewise, based on these metrics, GoodFirms analyzed Website Developers India and found the company excelled in all of its services.

Website Development Services

The axiom “the first impression is the last expression” is always applicable when a client visits your website for the very first time. Visitors often leave your website if it is slow to load, visually unappealing, and cluttered. At Website Developers India, we use the latest technologies and strategies to develop user-friendly websites that ensure good web traffic and visitors.

Website Developers India is a top leading website development service provider with 20+ Years of experience in designing and developing highly secure and scalable websites for business.  With the assistance of our expert website developers, our technically sound professionals designed, developed, and monitored highly secure and scalable website solutions for our global customers, including startups, small businesses, and enterprises.

At Website Developers India, your website’s unique touch comes first. Keeping this in priority, our web developers have specialization in presenting clean, concise information capable of grabbing the attention of users.

Moreover, technical experts at Website Developers India help create the right website for you across all major platforms and devices. Considering your user behavior and volume to promote the optimal experience, we design responsive, performance-oriented, exquisite applications that provide better results by eliminating the necessity for a full-scale redesign and website downtime.

Thus, backed by such a proficient team of app developers, rendering robust app solutions to clients at national and international levels, Website Developers India burgeons as one of the Top Website Development companies in Mumbai at GoodFirms.

Web Designing services

In this cut-throat competition, set-and-forget is not the correct approach for website designing. You will have only micro-seconds to grab the users’ attention and achieve a competitive edge on your website. If you don’t want your potential users to bounce, visit your competitors’ sites, and increase their traffic, it’s high time to buck up your website with a superb user experience.

A properly designed website is an integral entity of your business. It should reflect your brand engagement and encourage your target audience to rely on your business. We work with complete dedication and aspiring clients like you to ensure that the site truly represents your brand.

Website design services at Website Developers India can help you find that perfect balance and create a website that is the centerpiece of your online presence.

To create mock-ups and websites tailored to any business or industry, our web design team employs the most recent search engine optimization (SEO) and user experience (UX) best practices.

No matter how to polish coding skills and layout art, we prepare the website as per the latest trend that is why Website Developers India is one of the best website designing companies. We always try to put extra effort into delivering the website creation work beyond customers’ expectations, making us a trustworthy company.

Digital Marketing services

Website Developers India is a dynamic, versatile, and full-service digital marketing company that doesn’t believe in smoke and mirrors to grab the attention of new clients. Instead, Website Developers India trusts its search engine optimization (SEO) and marketing skills to drive new customers to our website.

We’re not just a static company and don’t limit ourselves to specific industries. Website Developers India has experienced professionals designing custom websites and utilizing several digital marketing services to assist a company in any industry.

The Website Developers India does not call for one-time interactions with our clients. We always try to build healthy and long-term relationships with our clients by providing them with the quickest and healthiest ROI.

Accompanying premium Digital marketing services, we offer optimal web designing, SEO, and development services. We are India’s best digital marketing company with our sheer deliverables and efficiency in meeting customer requirements with satisfaction.

As a reputed digital marketing company, we offer unparalleled digital marketing solutions to our valuable clients. Our developers at Website Developers India provide a spectrum of digital marketing services, SEO, online advertising, social media marketing, conversion optimization, and branding services.

About Author

Anna Stark is a staff writer with GoodFirms, a Washington-DC-based B2B Research Company that bridges the gap between service seekers and service providers. Anna’s current role includes gauging companies’ performances and critical attributes and putting them into words. She firmly believes in the magic of words and is always on the lookout for new strategies and ideas that companies have gladly embraced, and then helps them shine a light on those to make their identities shine brighter.

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The Benefits Of Social Media For My Business | What Are You Lacking? https://www.wdipl.com/blog/the-benefits-of-social-media-for-my-business-what-are-you-lacking/ Tue, 20 Apr 2021 07:35:27 +0000 https://wdipl.com/blog/?p=3647 Social Media has always been the talk of the town. The use of Instagram, Facebook, Twitter, etc, are not only used as a medium to connect to family or friends but have become a part of a powerful tool to connect the audience to their brand and Vice Versa.

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The Benefits Of Social Media For My Business

Social Media has always been the talk of the town. The use of Instagram, Facebook, Twitter, etc, are not only used as a medium to connect to family or friends but has become a part of a powerful tool to connect the audience to their brand and Vice Versa. The use of TikTok, before the ban, was used as a medium for strugglers to connect to brands so they could audition and as well as act/dance for the audience, to showcase their talent. In a way, this all falls under a broader category called “Business”. Social Media, has been one of the most important and powerful tools in helping businesses reach heights and target audiences.

In recent years, we have seen how the use of Social Signals has become an important part of Search Engine Optimisation. There is no doubt on how a well-planned strategy could take a U-turn for anyone’s success. Since its creation, social media has managed to infiltrate half of the 7.6 billion people in the world. The use of social media platforms has doubled their total user base from 900 million in the year 2010 to 4.81 billion users in the past year.

But, Hold On!! Just having an account isn’t all. This involves solid planning, strategies, paid & unpaid tools, etc. How do you go about it? Who is your target audience? How do you go about understanding about connecting your brand/product/service to these audiences? Well, leave the puzzle to the experts to solve, and by the end of this article – you’d sure have your masterpiece in hand.

Let the game begin!

Why Use Social Media For Your Business?

A web-based and mobile technology that is used to turn naive communications into an interactive dialogue is what Social Media is all about. This interactive dialogue is possible or rather happens between communities, organizations, and individuals. This happens with the help of the internet, which simply lets millions of users connect, and also helped business owners to expand their business or rather promote to people across the globe with the help of web-based applications.

We’re living in such a time where traditional advertising strategies act as a starter on the table, wouldn’t fill your stomach. The use of social media allows you with explicit outreach and networking, and also helps with interactivity. These two hold on to be very beneficial for businesses for many other reasons.

The use of social media has benefitted many business owners, out of which a few are:

1. GoPro

The world’s most versatile camera, which comprises a total of 16.2 million Instagram followers, 2.23 million Twitter followers, over 10.7 million Facebook followers, and a vastly used hashtag (#GoPro).

2. National Geographic

They wouldn’t have accomplished reaching out to so many audiences, just by advertising on TV. The use of social media helped them portray beautiful photographs with informative content. Their Instagram accounts display a whopping 122 million subscribers.

3. Starbucks

Of course, we know about this brand! But did you know? They have over 35 billion followers on Facebook, 11.3 followers on Twitter, and 18.2 million followers on Instagram.

The list can go on!

Of course, we know about this brand! But did you know? They have over a 35billion followers on Facebook, 11.3 followers on Twitter, and 18.2 million followers on Instagram.

Which Social Media Platform Is Lit For Your Business??

Social Media can be one of your company’s best friends and the most profitable marketing channel. The most friendly and excellent way that would help you build brand awareness, connect with your customers and generate leads in the most explicit way that fills your tunnel. But, there are over 60 social media platforms, which one is for you to choose from?

Social Media Marketing

The experts have it all covered for you. We’re going to share a few top social media platforms for business.

1. Facebook

In the year 2020, Facebook was reported to have earned $20.5 billion and a total of $80.9 billion from 12 months prior. This rise has become one of the best ways to find your target audience, build an email list and get customers. One of the most convenient platforms to interact with clients, create private groups, interact, etc.

2. Instagram

What started as a platform for sharing photos, has now outgrown its roots to videos that are called “stories”. Instagram is another best way for brands to display their products, voice, and value. With over 1 billion users every day, Instagram has made it to the top of social media platforms for business.

3. Twitter

Give everyone a Voice, but limit the Noise! The social media platform had an extraordinary marketing strategy that engaged businesses, journalists, celebrities even Presidents use Twitter to share their stores, news articles every day.

4. LinkedIn

One of the most modern social media sites that have taken hold and stuck around. It has now become a networking tool only for professionals and has transformed the way people seek, find, and get hired for jobs.

The Benefits & Statistics of Social Media

Is Social Media Marketing A Thing?

Duh?! Of course, it is.

Social Media Marketing (SMM) is about meeting your target audience and customers wherever they are, socially interacting with them for/with your brand. Social media marketing benefits you in many ways, out of which a few are:

  • Helps in increasing your brand awareness
  • Helps in generating leads & boost conversions
  • Fosters your relationship with customers
  • You get a better understanding of your competitors.

What Are The Steps Involved Social Media Marketing For My Business Growth?

According to Marketing Sherpa, 68% of B2B businesses use landing pages to accumulate new sales leads for future conversion.

An ever-increasing demand for high-quality leads has been rising in B2B marketers. According to Google Research, marketers’ lead generation budgets have enormously increased 45% since the year 2013, showing the increasing number of resources that marketers are investing in lead generation initiatives.

Having a brand is like having a powerful weapon to accomplish your business goals. Your customer’s sentimental connection to your company’s mission, values or stories falls into being an effective sales driver. One of the ways to start this connection with clients is using digital communications like social media, article publishing, etc.

What are those Digital Marketing Strategies that can help you?

1. Research your buyer’s persona

Now that you’ve got your information on social media and marketing, your next problem would be HOW? Are you someone who wants to start marketing their business on social media but have no understanding about it? What should you post? How often is it supposed to be? What’s more powerful? The main question – what strategy do I need to follow?

2. Which social platform should you be opting for?

It is mandatory to determine which platforms you will close to share your content on. There’s no right platform that has such, but what lies here is the understanding of what sort of audience lies on that platform. Like the example given above, if you’re into stylish caps and backpacks, you won’t choose LinkedIn.

3. Unique & engaging content

Your followers are not going to stick to your profile if they find something unique on your competitors’ profiles. Having engaging content that completely stands out, provides your viewers with a reason to click that follow button and start a conversation with you right away. With the use of the right Content Marketing Services, you know just what is to be done.

4. Schedule your post

To ensure whether or not your content is shared as it was planed is the right scheduling. There are a few tools that allow you to write great captions, prepare pictures and videos, and help you with the scheduling part in advance. These tools also provide a way to share your content on schedule and monitor all post-interaction for you.

Who Can Help Me With This?

According to research by Techjury, almost 90% of startups are inclined to fail, with almost 20% failing in their first year of existence, and really poor marketing accounts for 14% of the lost business. The right Digital Marketing Company can make or break any organization. Choosing the right one is what will play the right part.

Choosing the right one will only help in improving your ROI on marketing investment through a digital medium. This is done by the experts by carefully analyzing current marketing trends and data on your customers and target audience.

Talking about the best and the experts, we at Website Developers India are a Software Development Company, with an agile team of web designers and web developers, digital marketers, and content teams with technical expertise, creativity, and vision to create beautiful, smart websites and apps.

As experts in our field, our professionals come from years of experience and a proven track record of success. We are proud that a large amount of the work we do today comes from referrals from past clients who have experienced success with our services.

We possess a team of experts in Digital Marketing who are truly integrated, independent, and enthusiastic team of marketers who work with clients to create, grow, protect and measure ideas by planning digital marketing campaigns, including web, SEO/SEM, email, social media and display advertising.

Our Digital Content team consists of creative storytellers within brand standards. They’re skilled at developing and promoting a company brand, service, or product through the various digital content they produce. All their works consist of transforming intellectual thought processes into well-written and result-driven content, for our client’s website.

Social Media Marketing

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The Ultimate Digital Marketing Guide For B2B | Talk To The Experts! https://www.wdipl.com/blog/the-ultimate-digital-marketing-guide-for-b2b/ Wed, 14 Apr 2021 11:34:42 +0000 https://wdipl.com/blog/?p=3526 Getting your hands on explicit benefits from Digital Marketing is yet taboo. Often marketers during the development process for their marketing strategy go through a lot.

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The Ultimate Digital Marketing Guide For B2B

Getting your hands on explicit benefits from Digital Marketing is yet taboo. Often marketers during the development process for their marketing strategy go through a lot. There lies great confusion choosing between budget limits, creative demands, and channel decisions. But, what we need to keep in mind is the key to effective marketing – YOUR AUDIENCE!!

Failed promotions and advertisements are due to a lack of understanding of what your target audience is or what is your buyer’s persona. The target audience differs the most between individual consumers and businesses. There are a few companies that serve individual shoppers, while there are many others who look out for companies and organizations. On the other hand, Marketing your business is more complex than marketing to individual consumers. That is why B2B marketing exists. Google says, many B2B companies have received successful results with the help of marketing tactics like PPC, SEO, landing page creation, email marketing, etc. They’re all linked to a CRM marketing automation system.

If you’re someone trying to figure out about Digital Marketing Services for better results/revenues for your B2B business, we’re here to share our piece of expert advice.

Do Not Goof-Up Between Digital Marketing & Digital Advertising.

Digital advertising is a portion of Digital marketing, just one aspect of it. When you’re into the marketing phase with the help of a digital channel, you will start with the first phase, which is Business Idea. When this idea is shared with experts, you are then involved in marketing – NOT ADVERTISING YET!

First, What is Digital Advertising?

Also referred to as Online Advertising, Internet marketing, Web advertising, etc. To make this simple, ” If you see an ad on the internet, that is called Digital Advertising. Pretty simple, right? Digital advertising is simply an advertisement on the internet.

Here’s an example of a digital ad on the internet.

Choose The Best eCommerce Web Development Company - WDI

There’s also another sort of advertising on the internet that is in the form of search results

Top Web Development Company - WDI

This means any ads run online, in order to promote your services,  business, products or simply to create brand awareness, is all about engaging in online advertising.

Advertising comes in three different types, which are:

  1. Pay Per Click Search Ads 

This involves AdWords search ads, Bing Ads, and Search7 ads

  1. Display Ads

This involves static, banner, pop-up, mobile, etc

  1. Social Ads

This involves Twitter, Facebook, Youtube, Instagram, etc

Second, What is Digital Marketing?

An umbrella term for marketing that uses digital technologies. Digital marketing is the promotion of services and products with the help of electronic media. This promotion consists of Strategy, Implementation, Marketing Objectives.

American Marketing Association defines Digital Marketing as:

The activity, process for creating, set of institutions, delivering and exchanging offering that has worth for clients, partners, and society at large.

Digital marketing includes the famous 4Ps of Marketing. Ever heard of them?
The 4ps are what marketing is all about. It is the process of getting together the product in the right place at the right price and right time. All 4ps revolve around your customer. What do they want? where do they want it? For how much would they need it?

How can you reach out to them with that product?

  • Product
  • Price
  • Place
  • Promotion

Digital marketing includes its 6 definite weapons:

  • SEO
  • SMM
  • Content Marketing
  • Email Marketing
  • Online Advertising
  • Online PR

The Rise Of Digital Marketing

The use of such marketing has helped in ways unexplainable. Many brands have found their way out to be recognized and praised with the help of Digital Marketing. You can surely advertise through marketing, but you will most definitely need to provide your customer support 24/7 with the help of an online portal.

Social media interaction with the help of different marketing brands makes it a lot easier to receive positive and also negative feedback from the customers. Hence, the use of these interactions and working platforms have revolutionized business, brands and their platforms.

Effortlessly Attainable

Remember those days when marketing was like Chinese Whispers. Speaking to one while the same would be passed to others. All by word of mouth. But, by the time the word reaches the last person, the marketing has already reached half its profit by another marketer.

The use of Digital Marketing has helped marketing in ways we wouldn’t have imagined. It has made it easier to access different people, in a different region. All you have to do is write some really good SEO or Web content, and share it.

Great Strategy

What is mandatory to understand, is the way you strategize something to get the needed good quality results. Now, there’s no reason to panic if you haven’t succeeded in the first strategy, or if it hasn’t gone as planned. The only reason why it wasn’t successful, was because you did not brainstorm well. Digital marketing has helped us in having planned work executed well.

Digital marketing services have now given us many ways, strategies, and tools to use, so we can reach out to our target audience in a much easier way, not forgetting ‘Smartly’.

No Matter Your Brand, the Level Of Play Will Remain The Same!

There always lies brands, which are expensive and a few are relatively cheap. Hence, there’s a chance where they would pay more money and easily advertise more on the television or the use of posters come in the “picture”. All these costs a lot more and are easily implemented by really high money-raising brands.

With the help of digital marketing, all brands fall into the same level of advertising with the help of social media and also by maintaining their official website.

Bigger Picture

With the help of the right digital marketing company, your small business gets the needed huge exposure. Before, the exposure was limited to one place where people could spread the word to another person near them. Now, things are way different for us, all because of digital marketing. Your work wouldn’t be about staying at one allocated place, rather it would be seen expanding from one country to another. Once the optimization of the keyword content on your website is done right, you will notice a long-term investment.

Digital Marketing Company

The Use Of Marketing For Every B2B Business

According to Marketing Sherpa, 68% of B2B businesses use landing pages to accumulate new sales leads for future conversion.

An ever-increasing demand for high-quality leads has been rising in B2B marketers. According to Google Research, marketers’ lead generation budgets have enormously increased 45% since the year 2013, showing the increasing number of resources that marketers are investing in lead generation initiatives.

Having a brand is like having a powerful weapon to accomplish your business goals. Your customer’s sentimental connection to your company’s mission, values or stories falls into being an effective sales driver. One of the ways to start this connection with clients is using digital communications like social media, article publishing, etc.

What are those Digital Marketing Strategies that can help you?

1. Having an informative yet appealing website :

Having a brand, but no online presence in today’s time is like living with your furniture without a roof. A website is more than just a face, it is a visual presentation of your business to showcase your expertise, solutions, and quality.

2. Proper Website SEO

The decision lies in the hands of your target audience, to find your site to be effective. This is where the use of search engine optimization comes into the picture. It consists of two primary components.

On-site SEO that tracks keyword phrases communicating the concepts on your site to search engines. This helps search engines to provide more relevant results to searchers.

Off-site SEO that tracks links to your website. It works to increase your site’s authority as a widely identified leader on your topic and its content.

3. Fragmenting Your PPC Campaigns

To speed up the process of attracting new clients, you would want to consider pay-per-click (PPC) advertising. The use of PPC ads is to enable the use of advertising platforms to get your content to the relevant users. Indeed you will have to pay for this, but the reward is appealing if it’s done the right way.

4. The use of social media

As a B2B business owner, social media has to be a vital part of your digital marketing. A major part of your buyers checks on new service providers on social media, making it a more commonly used source of information. Two of the most powerful platforms you should focus on our Facebook and Instagram pages.

The list doesn’t stop here, there are many more strategies you can use to help your B2B to reach heights, you’ve not even thought of.

5. Blogging with an SEO-friendly mind

If you’re just blogging and don’t have an existing and loyal audience to read – click – convert, then your business blog is going to end up being a ghost town.

How can this be solved?

Your blog needs to be something related to real problems. Issues that your target audience could relate to. Your first step would be to categorize your blogs. A few would be for the techie nerds, another section that would be for the seekers. Chances are your customers are searching for an answer for things like:

  • How do I build a website?
  • What is blogging?
  • Who can help me with marketing?

A realtor would blog about the real problems his/her customers are looking for. They would definitely stick to solutions defending on the latest industry types, but their blogs are going to answer questions like:

  • How to invest in real estate?
  • How to buy a house?
  • What credit score is needed to buy a house?

Website Developers India – Transforming Ideas Into Immaculate Reality!

Now that you’ve finally decided to leverage a few online tools to grow your business. But, looking at your shortlisted marketing options, you’re in a dilemma already, as to how can I get the maximum profit out of Digital marketing? Something is surely amiss. You don’t understand where to get started. That’s normal! you’re just at the right corner.

Digital marketing involves an all-encompassing term that displays various online methods of marketing and growing business simultaneously. This is the only reason why it makes complete sense to work with a top-notch Digital Marketing Company. And, you’re already in good hands!

We at Website Developers India possess the ultimate power to grow your business faster than that of any other marketing techniques.

Want to know more about how we do it?

We follow the guidelines, we follow the 4Ps, buddy!

4P's of Digital Marketing

WDIPL has been building amazing Websites and Mobile Apps for over 20 years. We have planned and executed Digital Marketing campaigns, achieving great success for customers globally.

We deliver out-of-the-box solutions, and trust me on this! These solutions will work wonders for you and they’re all in your budget! Along with our outstanding Website Design & Development Services, we also deliver appealing Digital Marketing support for your business.

We understand the importance of both web development and on-point digital marketing services go hand in hand. We help you deliver holistic, results-oriented, and affordable Digital Marketing Solutions. We work with a goal that gives you high returns on your investment, with the help of advanced performance, quality control tools, that ensure your campaign with great leads.

How important it is to show off your success when you’ve slogged your entire life for – who can understand this better than us! Check out one of our client’s success on their mobile app launch.

Our team is all set with a marketing strategy for you. All you gotta do is Call The Expert Today!

Digital Marketing

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Developing Your Ideas Into A Profit-Driven Projects By WDI https://www.wdipl.com/blog/developing-your-ideas-into-a-profit-driven-projects-by-wdi/ https://www.wdipl.com/blog/developing-your-ideas-into-a-profit-driven-projects-by-wdi/#respond Mon, 15 Jun 2020 09:50:40 +0000 https://www.wdipl.com/blog/?p=3061 The use of web development has been widely used by many companies. The terms, however, is a really vague term that type ally describes about how the process of making, building and maintaining your website is done.

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The use of web development has been widely used by many companies. The terms, however, is a really vague term that type ally describes about how the process of making, building and maintaining your website is done. The reason why it is vague is the cause of its many programming languages, frameworks and different other tools that are included in Web Development. The use of Website development makes it a lot easier for all to communicate and understand services and products. Along with a clear understanding of your service, you also need to understand your customers and what needs that need to be fulfilled.

Developing Your Ideas Into A Profit-Driven Projects By WDIThe use of web development has shown possibilities in terms of programming the needed data of a website to adding client liaison, along with content and network security with web server configuration. The use of such development usually varies from creating the easiest plain text into the hard web-based application, social network services and electronic business. The use of such development helps in a well-designed, professional-looking website that will further help in giving you greater chance with the online market and a solid base in building your clientele. Website Developers India, a website development company, helps in the same building and making of profit-driven websites, that not only look appealing to you, but also to your traffic.

About WDI

A website design and development company, providing you with customized website design templates. Also having the right knowledge and ability to revamp your website with the help of the latest emerging trends. Guaranteeing you with a completely responsive website, our team of efficient workers work together in developing and delivering the project on time. We make use of the cloud server, as it helps us in ensuring whether or nor the website has 100% up time. We at Website Developers India, are a bunch of energetic professionals that work together with creativity and passion, to ensure we are delivering profit-driven projects for our customers across the globe.

eCommerce web developmentHow do we do what we do?

Simply by using Agile Scrum when it comes to project management. The use of this framework has helped and is still very beneficial for start-ups and business, in developing web applications,
mobile applications and also with developing software solutions. Website Developers India, having experience with more than 17 years, also comprises a team of great and efficient employees, with a different designation. We provide our customers with a podium in terms of providing a web presence and allowing you to stay in touch with your clients and million other web surfers.

Visit: WordPress Website Development Companies

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Benefits of a Call-To-Action Button To Boost Your Conversion Rate. https://www.wdipl.com/blog/benefits-of-a-call-to-action-button-to-boost-your-conversion-rate/ https://www.wdipl.com/blog/benefits-of-a-call-to-action-button-to-boost-your-conversion-rate/#respond Mon, 17 Jun 2019 13:31:02 +0000 https://www.wdipl.com/blog/?p=2804 A CTA is an image or line of text that prompts your visitors, leads and your customers to take action. The action you would want to take could be anything. You can either download an ebook, sign up for a webinar, get a coupon, attend an event, etc.

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Benefits of a Call-To-Action Button To Boost Your Conversion RateIf you own a website, you will need a cool call to action or CTA, multiple CTAs, probably. There is no such thing as a successful marketing campaign unless there is a successful CTA, This involves a conversion, good revenue, great business and needed profit, and they all depend on the mighty call to action. The power of a call to action will benefit your business in many ways. It involves many specifications out of which one is social media marketing.

Given below is what the blog describes what a CTA is and the many forms it can take and how to make sure your CTAs can have the basic elements that must exist to make them work well for you.

What is a Call-to-action?

A CTA is an image or line of text that prompts your visitors, leads and your customers to take action. The action you would want to take could be anything. You can either download an ebook, sign up for a webinar, get a coupon, attend an event, etc.

A call-to-action is all about creating an impact on your audience and making them click on the button, which further gives you a lead for your website. A CTA can be placed anywhere in your marketing, on your website, in an ebook, in an email or even at the end of your blog.

The trick is, you do not have to go overboard and create a bazillion different CTAs. In reality, there are really only eight such different and affection types of call-to-actions you need on your website when you are first starting out. As fast and steady your business grows and your website gets more complex, you might need to switch these up, but these are a great jumping-off point for any marketer.

Given below are the eight types of effective call-to-actions;

1. Lead Generation

– The most common place people put their CTAs is on their blog, at the end of their posts, in the sidebar and maybe even as a floating banner in the corner. These CTAs need to be eye-catching and effectively communicate the value of clicking on it.

2. ” Read more” button

– Entice your homepage viewers to click on individual posts by featuring the first few paragraphs of your content followed by a “read more” CTA.

3. Form Submission

– Once your customers have visited your landing page, they will need to do two more most important things before they can be registered as a lead. Fill out a form and click on a button to submit their information to your contacts database.

4. Product or service discovery

– When you see people lying around your website trying to learn more about your company and its offerings, you will want to make things easier for them to be able to do so. The CTAs do not have to fancy images, just a simple text on a button can do the trick, as long as the button stands out enough against its background.

5. Social sharing

– The simplest way of calls-to-action is one that develops the need in you to share a piece of content with your friends. Social sharing button is a low-commitment way of visitors, leads and customers to engage with your brands. You will need to be sure to include them all in places where it makes sense on your website.

6. Lead nurturing

– Think about offers like product demos, free trails or free quotes. This is the offer you would want to promote with a lead nurturing CTA. You would also want to showcase these CTAs in places you know lots of leads visit.

7. Event promotion

– Make use of an event promotion CTA to help raise awareness of the event or even help drive ticket sales. The best part about this type of CTA is, there are endless places you can put it, depending on which sort of segment of your audience you are trying to get to attend.

8. Closing your sales

– This sort of CTA is sales-focused. You would want to get potential customers, wanting to buy your products or your service right now. If you have smart CTAs, you can make use of them at the end of blog posts.

Ways to improve your Call-to-action?

Call-to-action buttons have a very specific goal and it helps to get your web visitor clicking and completing a conversion. Given below are a few effective ways and strategies for more conversions.

1. Text button copy

– What does this need to be?
– Click here
– Buy now
– Add to cart
– Purchase now
– Order now. Generic phrasing like the words above, do not really impact conversion rates by much. If they do, then there are other elements on your webpage that need to be tested.

2. Location

– Location is one of the most important factors. You should test adding CTAs above the fold, below the fold and anywhere else you think makes sense.

3. Definite colours

– You might not be able to test different shades of one colour at one time, but you will be able to test a few different colours. Colours are what sparks the whole text into making your customers want to click on your tab.

4. Designing

– Don’t add in all the mixed and crazy design, thinking it will attract your customers. It is only going to make them want to leave the page. Understanding the importance of using the right shape and size with colours or your CTA design.

5. Creativity

– CTAs do not have to be just buttons. All you need to do is find the right and relevant type of designing which includes and needs a lot of essential creativity. Being creative helps develop the right type of attraction, that draws the eyes of your viewers.

Why is it important?

Your call to action is the chance to best motivate your audience to take real steps toward becoming a customer or client. There is a reason the CTA button has become such a staple on site-content and in ad copy, given below are a few facts.

1. CTA motivates your sales funnel
2. Your customers want them
3. It helps boost the success of Digital Advertising.

You need a company, that helps you build the same sort of call-to-action buttons, that enforces your clients towards your website. One such company is Website Developers India. An ISO certified company, that provides Web development, Digital marketing and Mobile app development to clients all over the globe. At WDI, you will be provided with relevant content as well as an effective call to action button that draws the eye of your customers.

Visit: Top eCommerce Development Companies

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How Can You Build Links For Your Website? Link Building 101! https://www.wdipl.com/blog/how-can-you-build-links-for-your-websites/ https://www.wdipl.com/blog/how-can-you-build-links-for-your-websites/#respond Wed, 27 Feb 2019 13:42:04 +0000 https://www.wdipl.com/blog/?p=2598 Whether you are brand new to link building or have been doing it for a long time, we are sure you will find something useful in this content. If we look forward towards the landscape of SEO and link building, we find it always changing. Today, the importance of building high- quality links has never been lower, but also has not raise than what it used to be.

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Whether you are brand new to link building or have been doing it for a long time, we are sure you will find something useful in this content. If we look forward towards the landscape of SEO and link building, we find it always changing. Today, the importance of building high- quality links has never been lower, but also has not raise than what it used to be.

As a link-builder, you need to understand and implement high-quality campaigns. These campaigns prove to be essential if only you are going to compete and thrive online, which is not going to change any time sooner.

How Can You Build Links For Your Websites?

Definition for building links

– It is the process of acquiring hyperlinks from other different sites to your own. A hyperlink on the other side is a way for every user to navigate between pages on the internet. Those hyperlinks are than being used by search engines to crawl the web. They will crawl the links between the individual pages on your website and crawl between other entire websites.

How can link building benefit your business?

1. Building Strong Relationship
– It often involves outreach to other relevant websites and blogs. This outreach relates to the promotion of something, that you have just created, maybe as a piece of content or an infographic.

2. Sending Referral Traffic
– If you own yourself good links from a highly-visited website. Then those links can further lead to an increase in traffic as too. If in case it is a relevant website, then most likely chances are, that the traffic is also relevant and may lead to an increase in sales, as well.

3. Brand Building
– Good link building can help in branding and establishing your product as well. Content marketing, one of the few link building techniques can help you with such branding.

SEO and Link Building.

– Two ways why search engines use link building for:

1. To discover new web pages
2. To help determine about the rankings of a page.

Once search engine have crawled pages on the web, they can extract the content of those pages and add it to their indexes. This way they can decide if that certain page is of sufficient quality to be ranked or no. The more high-quality websites that link to you, the more likely you are to rank well in search results.

What are the different types of link building?

Besides the usual link building, there are also unatural links that you would need to know. Few of those links are :

– Links for Link
– Money for Link
– Goods or Services for link
– Guest Posting
– Automatically Generated Links
– Widget Links
– Advertorials
– Articles and Commercial Anchor Text
– Web- Directory Links
– Sitewide Links
– Blogroll Links
– Forum and Blog Comments

What are the link building strategies?

1. Get to know about your audience
– Who are your audience?
– What do they want?

2. Make a list of websites, that attract your audience
– What would my audience expect from my website?
– How can i draw the eye of every audience to my website.

3. Write an amazing content
– What sort of content would my audience read?
– Would my content be upto the mark.

4. Match content to website
– Does my website and the content match ?
– Can my audience relate to the content, keeping in mind about the website.

5. Use Social Media
– What sort of media can help me bond with my audience.
– How often do i need to use social media.

For a better understanding about how link building can help you acheive milestone, get your hands on the best Web Development Company in India. These companies will help you with building, maintaining and engaging with your current as well as future customers.

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Tips To Boost Your Landing Page Conversions https://www.wdipl.com/blog/tips-to-boost-your-landing-page-conversions/ https://www.wdipl.com/blog/tips-to-boost-your-landing-page-conversions/#respond Thu, 29 Nov 2018 13:53:41 +0000 https://www.wdipl.com/blog/?p=2492 What does landing page conversion mean? – A specific page on a website, design and created for the visitors that helps with marketing reference, designed specifically to achieve a marketing outcome. – There are different types of landing pages, namely; 1. landing page, integrated into the site’s structure 2. landing page, particularly created for a … Continue reading "Tips To Boost Your Landing Page Conversions"

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What does landing page conversion mean?

– A specific page on a website, design and created for the visitors that helps with marketing reference, designed specifically to achieve a marketing outcome.

– There are different types of landing pages, namely;

1. landing page, integrated into the site’s structure
2. landing page, particularly created for a campaign
3. Tabbed landing page or microsite.

The process of understanding how to make the landing page effective is to know the complete range of places the visitors may originate. Three main origins that need designing for the landing page to adjust.

1. Online media placements- By a click-through, visitors will find it easier for online referers like a search engine, online ad, affiliate sign or e-mail campaign.

2. Offline media placements- These offline ads or direct mail may have a specific campaign URL.

3. Visitors that navigate from elsewhere on the site- They do not use it as a landing page, but still need to be accommodated, if a deep linking strategy is used.

 

Tips To Boost Your Landing Page Conversions

 

For better converting landing pages,

1. Display of all the critical elements of an effective landing page

– A headline and maybe for other reasons. a sub-headline
– A brief description that talks about the offer, clearly talking about its value
– At least one supporting image
– Supporting elements like testimonials or security badges.
– A form to capture a visitor’s information.

2. Headline of the landing page and its call to action(CTA) should match

– If the visitors click on the CTA for a free offer but find a catch on the landing page, you will lose their trust that every time. Vice versa, if the headline reads differently from that of the CTA it might lead to confusion and doubt for the visitors, wondering if the CTA is linked to the wrong page.

– Keeping the headline clear and clean.

3. Less is more.

– A cluttered page usually results with a lot of confusion and distraction for the visitors. Keep the text and images on the page simple and to-the-point.

4. Give more stress on the offer’s value.

– Mark up the benefits of the offer with a brief paragraph or maybe a few bullets works.

– For example, “includes specifications of products XYZ,

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How to Reach the Right Customer with Your Content https://www.wdipl.com/blog/how-to-reach-the-right-customer-with-your-content/ https://www.wdipl.com/blog/how-to-reach-the-right-customer-with-your-content/#respond Tue, 13 Nov 2018 11:26:49 +0000 https://www.wdipl.com/blog/?p=2463 Providing value to your target market audience is the easiest way of making them happy, making increased profits and saving time. In order to achieve your business goals, investing in effective marketing strategies is paramount.  How can I reach my customers with my content? Know and understand your target audience Creating great content without the … Continue reading "How to Reach the Right Customer with Your Content"

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Providing value to your target market audience is the easiest way of making them happy, making increased profits and saving time. In order to achieve your business goals, investing in effective marketing strategies is paramount.

How to Reach the Right Customer with Your Content How can I reach my customers with my content?

  1. Know and understand your target audience

Creating great content without the right audience will not make it easy for you. Knowing your audience, their preferences, possible problems/challenges, demographics, and spending habits can really boost your marketing effort. Researching your audience will enable you to develop valuable content that appeals to your niche market.

  1. Incorporate multimedia

Incorporating video into your content can spark a huge interest from your target market. Combining quality audio and visual content can make all the difference for you. Sharing high quality and impactful content in your short videos can be magical for your business. Make your videos interesting enough to encourage your target audience to share them through tweets, LinkedIn, Facebook and blog posts. Your short videos can be in form of customer testimonials, product/services demonstrations, business advice, or even lifestyle tips.

  1. Use your employees as your brand ambassadors

Your employees are your most priced assets as an investor. Without them, it’s impossible to achieve your business goals. With that in mind, involving your team members in your marketing plans can prove valuable in the end. Encourage them to become your brand ambassadors on their social media platforms. Be sure to celebrate and reward their achievements and see the difference it makes for your brand marketing.

  1. Invest in Social media marketing

Social media marketing is king in the modern business world. Consider being a smart investor and start paying attention to popular social media platforms that your target audience floods every day. Choose the most effective platforms such as Facebook, Instagram, Twitter, Google, Snap chat and LinkedIn to convey your brand values. If done well, you will effortlessly reach a wide market audience within a short span of time. With the availability of thousands of companies offering SEO packages online, finding a trustworthy digital marketing company to work with shouldn’t be too complicated.

  1. Take advantage of online communities/niche forums

Online communities/niche forums can be a powerful marketing tool if utilized well. Consider engaging different Facebook groups to express your brand values. Ensure that your topics are interesting, educative and relevant in order to foster trust and loyalty. While at it, consider providing free resources such as easy to download PDFs, and e-books among others in your preferred Facebook groups.

  1. Focus on utilizing Influencers

Take advantage of different influencers to market your brand. Convincing celebrities, business moguls, and influential marketers to endorse your brand can easily make your sales to skyrocket. Recommendations from popular figures will certainly attract increased web traffic, lead to improved conversion rates and better sales.

  1. Make Mobile-Friendly Content

Create easily accessible content if you want to reach your target audience effectively. Advancement in technology has empowered consumers to access crucial information via their mobile devices such as smartphones, iPhones, tablets, and laptops among others. In simple terms, making mobile-friendly content not only attract a wide audience but improve SEO rankings.

Do you need help with your content marketing? Well, Website Developers India is your digital marketing company. Also known as SEO services India, we are experts at creating highly-effective keyword rich content that will help you to attract increased web traffic, higher conversion rates, better sales, enhanced brand visibility and increased profits.

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How to Convert Your Website’s Visitors into Loyal Customers https://www.wdipl.com/blog/how-to-convert-your-websites-visitors-into-loyal-customers/ https://www.wdipl.com/blog/how-to-convert-your-websites-visitors-into-loyal-customers/#respond Tue, 28 Aug 2018 09:00:02 +0000 https://www.wdipl.com/blog/?p=2273 With online marketing, there are always 2 goals to keep in mind. The first is to get high traffic. And the second is to maximize your conversion rates. Both require complex and well-researched strategies. And they’re each a marketing specialty in their own right. Below, we’ll discuss the second strategy. We’ll discuss conversion rates, and how … Continue reading "How to Convert Your Website’s Visitors into Loyal Customers"

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With online marketing, there are always 2 goals to keep in mind.

The first is to get high traffic. And the second is to maximize your conversion rates.

Both require complex and well-researched strategies. And they’re each a marketing specialty in their own right.

Below, we’ll discuss the second strategy. We’ll discuss conversion rates, and how to increase loyal customer counts!

5 Steps to Convert Your Website’s Visitors into Loyal Customers#1 – Create Excellent Content.

Most people create content to please search engine algorithms. We don’t recommend you do that.

Instead, make content that speaks to your reader’s souls. Present interesting content that “subtly

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5 Reasons Why a Business Needs Digital Marketing https://www.wdipl.com/blog/5-reasons-why-a-business-needs-digital-marketing/ Mon, 06 Aug 2018 11:31:43 +0000 https://www.wdipl.com/blog/?p=2244 Hiring a digital marketing expert? If not, you should. A digital marketing company is key to online marketing. They have the expertise to advertise your business on many platforms. And you need them. Because digital marketing itself is necessary in today’s business world. If you don’t know why, then no worries. Below, we’ll mention 5 … Continue reading "5 Reasons Why a Business Needs Digital Marketing"

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Hiring a digital marketing expert? If not, you should.

A digital marketing company is key to online marketing. They have the expertise to advertise your business on many platforms.

And you need them. Because digital marketing itself is necessary in today’s business world.

If you don’t know why, then no worries. Below, we’ll mention 5 reasons why a business needs digital marketing.

Hopefully, this should help you conquer your online marketing skepticism.

Looking for expansion? Go Online Now! Try Our Digital Marketing Services!

#1 – It Helps You Setup an Online Store.

If you have an offline business, you can now expand a branch online.

You can setup a website to take orders or service others. And that platform is accessible to all, regardless of location.

You can sell a lot online. You can provide consulting services, freelancing jobs, or even sell physical merchandise.

You can provide delivery by address, or delivery to email.

But – Selling Online Requires Digital Marketing.

How else will you get orders online?

You need to know how to redirect customers to your businesses. And that’s not something you do with offline marketing.

You can’t provide immediate-click hyperlinks on flyers. And it’s hard advertising a website through post signs and billboards.

Potential customers will forget your online address. And they’ll forget they even saw your ad.

The solution is to market online. You do so with backlinks that redirect your ads to your website.

And from there, you do your sales pitch.

#2 – It Helps Your Business Stay Afloat.

Without online marketing, you lose out on a huge market share.

There’s less consumers for you to target. And the consumers you want to target have their attentions elsewhere.

You see, most people today get their information online. They read their news online. And their new TVs are subscribed YouTube Channels.

You need ads that target your customers’ online consumption. Because that’s where they spend most of their day.

Who Reads Paper Ads These Days?

Almost no one.

Why pick up a bulky newspaper when you have a tablet next to your bed for a read?

Why watch TV ads, when you’re online most of the time watching videos?

Also, does anyone read magazines these days? Because as far as we see, magazines are turning into a niche business.

They serve a minority that still likes to look through catalogs and pictures. And pictures are plenty online.

So you see, no one reads paper ads. More and more of your market are flocking online. And that’s where you must be.

And speaking of paper ads….

#3 – Digital Marketing is Cheaper than Offline Marketing.

With digital marketing, you pay per click. You pay for actual conversions and people clicking on your ads.

But offline, you pay for limited physical space. And there’s no guarantee how many people are picking up paper mediums to read your ads.

Offline, you pay money in hope that someone sees you. But online, you pay money only when someone sees you.

It’s cheaper. But more importantly, it’s a more effective advertising method. Because every dime you pay has a higher chance of gaining you a client.

So with online marketing, expect to slash your ad budget.

#4 – You Can Export Marketing Internationally.

And you can do that for cheap.

For example, look at a country like India. They’re world leaders in the tech field, and SEO services India are often sought after.

You can contract Indian marketers online for a variety of jobs. You can get a web development company India. Or you can hire a website developer in India!

You have an open buffet of online digital marketers. And that’s one of the beauties of online marketing.

#5 – There’s Room for Perfection.

Analytics are a big part of digital marketing.

With Analytics, you keep track of many advertising metrics. You can see traffic, conversion rates, bounce rates, and much more.

You can test ads and see which are the most effective. And you get hard numbers to prove effective from faulty ads.

Again, that’s not something you see offline.

With a magazine, you can’t guarantee that your ad writing is effective. You need to hire an expensive agency to do the trial and error for you.

Not to mention, testing offline ads takes time and meticulous work. And you do that manually.

It’s Time to Start Digital Marketing!

You need to setup an online presence. You need a website to redirect your marketing efforts to.

A company that can help you is Website Developers India. They have experience setting up easy to read and responsive websites, getting you high conversions in short notice!

Visit: Top Digital Marketing Agencies For Small Businesses

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